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We are Studio 5B - the Design and innovation Centre of Dr. Reddy’s Laboratories. As part of our mandate to create empathetic and innovative products and services, Interaction Designers conceptualize solutions at the intersection of user needs, design and technology. Building on the insights & opportunities that emerge from primary user research, the Interaction Designer owns the conceptualization and design of User Experiences that best utilize digital and related technologies to fulfill the user needs. This includes collaborating with colleagues and contributing to the design research process, identifying opportunities for technology to solve user needs, designing and prototyping user experiences, and effectively transitioning the detailed design into technology implementation & development.

Key responsibilities:

• Understanding the business requirements and context for innovation; working closely with internal and external stakeholders to take inputs and align their perspectives around the framing of the project objectives and approach
• Participating in user interviews and any other interactions with users during research, including creating quick mockups or user scenarios to illustrate initial, ‘sacrificial’ concepts
• Participating in the synthesis process with other designers & design researchers, to arrive at consumer insights, needs & opportunities
• Ensuring insights & opportunities are translated effectively during Ideation, Concept development and Rapid Prototyping, always designing for ‘real’ needs that matter to users
• Defining the users’ mental models and transforming complex tasks into intuitive, accessible and easy-to-use interactions for various stakeholders in the eco-system
• Gauging the usability of new and existing products and giving actionable design critique
• Developing high level prototypes and/or detailed storyboards, mock-ups to effectively communicate design ideas
• Participating in user feedback sessions, working closely with the design researcher, and using the feedback to refine the user experience of the digital / technology touch points
• Detailing concepts and seeing them through to complete design and implementation across a variety of devices and platforms
• Hands on experience with front end web development & HTML/CSS prototyping and motion graphics

Key deliverables include:

• Information architecture, including task flows & user scenarios
• Wireframes
• User interface mockups
• Low-fidelity, paper based prototypes
• High-fidelity, functional digital prototypes
• Detailed user interface design guidelines & specifications

The 'ideal' candidate would have:

• 2-4 years relevant work experience
• Proven experience working in multi-disciplinary teams, as part of strategic design and innovation projects
• Background in any of these disciplines: New Media Design, Interaction Design, HumanComputer Interaction or other Design disciplines
• Worked in a leading technology / design consulting firm or an internal innovation team in a large corporate – with exposure to global, product and service innovation & design projects
• Been through the entire user experience journey: Conceptualized, designed, developed and seen through the implementation of technology / digital solutions
• Travelled extensively around the world
• Insatiable curiosity and interest in new experiences and cultures
• Passion for healthcare related work

About Dr. Reddy’s Laboratories + Studio 5B

Dr. Reddy's Laboratories Ltd. (NYSE: RDY) is an integrated global pharmaceutical company, committed to providing affordable and innovative medicines for healthier lives. We offer a portfolio of products and services in several therapeutic areas. Major markets include India, USA, Russia and CIS, Germany, UK, Venezuela, S. Africa, Romania, and New Zealand.

We are creating a team of inspiring design thinkers and innovation practitioners with proven expertise in these disciplines – Human Factors Research, Industrial Design, Interaction Design, Communication Design and Business Design.